During this week, the government of Rwanda has carried out a series of Cup day events across the country to promote the importance of coffee in Rwanda, a crop that has been at the international market peak for the last five years.
The Coffee Day took participants involved in learning preparation techniques for coffee farms, as well as testing and enjoying Rwandan coffee.
A head of award ceremony on August 16, 2013 in Huye district, The Cup of Excellence competition of 2013 will be held on August 11, 2013, in Kayonza District, Eastern Province. CEO of Natural Agriculture Exports Development Board (NAEB), Corneille Ntakirutimana calls for international coffee players to participate within the Cup of Excellence, and the international attention Rwanda will receive.
“In spite of price fluctuation observed in coffee business at the international market, the experience from a series of Cup of Excellence competition shows that, competition has stimulated farmer’s competitive spirit to high levels”’ Ntakirutimana said.
Adding that, Rwanda Cup of Excellence is an esteemed international award given out for top-quality coffees in a country annually. These awards come from a strict competition that selects the best coffee in that country for the particular year, and is chosen by a select group of national and international cuppers.
The winning coffee will be sold at an internet auction to the highest bidder about 5 weeks after the competition. Winning farmers will also be acknowledged for their dedication to quality. This includes activities such as design, production, marketing, distribution and support to the final consumer.
NAEB has provided seven Laboratories equipped with materials and cuppers as usual in different province to help the CWS and Farmers to screen their lots and select only potential lots.
Those who taste Rwanda coffee testifies “natural taste and aroma is real”
Worldwide Coffee buffers with sensitive taste will realize the complex flavor, scented found in an excellent coffee buy, and savor these winners. A client who buys these coffees cares about providing the highest quality to his customers as well as creating a direct relationship with the winning farmer.
In the East African region, Rwanda is the first country to implement this competition, 2013 being its fifth year running. Burundi will be participating for the second time, with Uganda, Kenya, and Tanzania with hopes of joining in the coming future, According to Ntakirutimana.
The Cup of Excellence builds international relationships and partnerships, where individual empowerment, training, and education are key to success with no consideration of gender or economic status. For consumers the Cup of Excellence award label is a guarantee that this is top coffee that has been judged by professional cuppers to be the best.
Economic Report on Africa 2013; Making the Most of Africa’s Commodities: Industrializing for Growth, Jobs and Economic Transformation released recently argues that “making the most of Africa’s commodities requires appropriated development planning frameworks and effective industrial policies that are evidence based and take into account what influences linkage breadth and depth, as well as the structural and country-specific linkage drivers”.
The report argues, “One answer lies in effective industrial policies and commodity-based industrialization, strengthening industrial linkages to the commodity sector”.
The Cup of excellence comprises activities that contains within a single firm to different firms putting additional Value activities for production of goods and services, and contained within a single geographical location and spread over wider areas.